Cultural Innovations was appointed in 2013 by Art Jameel to assist in establishing the initial project strategy and development plan. Cultural Innovations continued its engagement up to 2015, overseeing the architectural competition which was won by Serie Architects from the United Kingdom followed by assisting Art Jameel in the design management of the building up to detailed design stage. The Jameel Art Centre is currently under construction and scheduled to open to the public in 2018.
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